What is risk management? Risk management is an essential part of any organisation’s strategy for success. It involves identifying, assessing, and prioritising risks in order to minimise their impact on the business. Effective risk management can help to protect the … Read More
The Scribespace Blog
The Scribespace Blog
Follow the latest trending topics, content generation tips, resources and more!
Your guide to A/B Testing
What is A/B Testing? A/B testing is a statistical hypothesis testing procedure used to compare two versions of a product or service to determine which performs better. It is commonly used in the field of digital marketing to compare … Read More
Your guide to Google Ads
What is Google Ads? Your guide to Google Ads: Google Ads (formerly known as Google AdWords), is a platform that allows businesses to place ads on Google and its advertising network. When users search for specific keywords on Google, these … Read More
16 Email Marketing tips to improve your open rate
What does open rate mean in email marketing? Open rate in email marketing refers to the percentage of emails that are opened by recipients out of the total number of emails that were sent. It is a measure of the … Read More
What are CTAs and how should you use them?
What are CTAs? A CTA (call-to-action) button is a graphical element that is designed to encourage users to take a specific action. This could be anything from clicking a button to sign up for a newsletter, to making a purchase. … Read More
Affiliate Marketing and its benefits explained
What is affiliate marketing? Affiliate marketing is a type of performance-based marketing in which a business rewards affiliates for each customer brought to the business by the affiliate’s own marketing efforts. In affiliate marketing, affiliates (also known as publishers) … Read More
Content Marketing: The dos and don’ts
What is content marketing? Content marketing is a strategic approach to creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and ultimately, to drive profitable customer action. This type of marketing focuses … Read More
Resume and LinkedIn biography for a medical assistant
Perfecting your resume biography as a medical assistant A resume biography for a medical assistant is an important part of the job application process because it allows the employer to get a sense of the candidate’s experience and qualifications. It … Read More
Resume and LinkedIn biography for a nursing assistant
Perfecting your Biography as a nursing assistant A resume biography for a nursing assistant is an important part of a job application as it gives employers a summary of the applicant’s professional experience, skills, and qualifications. It helps to showcase … Read More
Resume and Linkedin biography for brand managers
A brand manager’s duties and Resume biography A brand manager is responsible for developing and implementing marketing strategies for a specific brand or product. They work to increase brand awareness and loyalty, and play a key role in shaping the … Read More